Idea Tissu, a burgeoning design and fashion brand branching into news, education, and information, approached me to create an animated intro that delves into the various ways people consume news. The animation embraces a fast-paced approach, perfectly reflecting the dynamic nature of news consumption in the digital era. With meticulous attention to detail, the video's flow maintains an energetic rhythm, captivating viewers from start to finish.

Strategic cuts are strategically placed throughout the animation, enhancing the fluidity and allowing ideas and concepts to seamlessly merge. This careful integration ensures a cohesive flow that keeps the audience fully engaged, creating a smooth and immersive viewing experience.

To cater to the youthful and ambitious identity of Idea Tissu, the animation exudes a bold and fresh aesthetic. The chosen stylistic vibe captures the essence of the client's vision, setting them apart from conventional news platforms. With a unique and invigorating perspective, the animation offers something refreshingly different for viewers to connect with, showcasing Idea Tissu's innovative approach and leaving a lasting impression.